61% of low-income families have NO books in their home, not one single book. There is only 1 age appropriate book for every 300 children in low income neighborhoods compared to 13 books per child in middle-income neighborhoods. Studies by UNICEF show that 1 child in 4 in the USA grows up not knowing how to read well enough to be successful in school and in life. READING IS THE MOST IMPORTANT SUBJECT IN SCHOOL!!!